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7063 Equality Blvd, Carmel, Indiana 46033
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Brandmattic™
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Built by Brandmattic
[
BM®
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SELECTED PROJECT /
Case study
]
Client:
Indy City Barbell
Services:
Web design, Branding, Local SEO
Team:
Brandmattic team
Stack:
Next.js, Figma, Local SEO
[
BM®
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overview /
Overview
]
Understanding the audience before designing the solution.
Indy City Barbell is a premier fitness gym in Indianapolis offering world-class machines, expert coaching, personal training and a supportive community.
The challenge was to communicate scale, equipment quality and community in a single, fast and motivating experience.
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BM®
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challenge /
Challenge
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Turning a scattered presence into one clear and effective platform.
The client needed to stand out in a competitive Indianapolis fitness market while conveying the value of specialized training and premium equipment.
The challenge was to communicate scale, equipment quality and community in a single, fast and motivating experience.
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BM®
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Solution /
Details
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Building a connected solution where every element works together.
We created a visually striking, conversion-focused website that showcases the facility, coaching and membership options.
Local SEO and clear calls to action make it easy for new members to find the gym and join.
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BM®
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Result /
Details
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A stronger brand presence and more member sign-ups.
The new digital presence significantly boosted brand visibility and member acquisition in the Indianapolis area.
The site is built to evolve with new programs, classes and promotions.
Increase in lead generation
After launch
Sq ft showcased
24/7 access highlighted
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